You are a wordsmith. You love crafting phrases, paragraphs and pages. You are constantly thinking about how to say or write something better. You also are eager to learn how to improve your own writing. You aim to be succinct and accurate in the words and sentences you craft. You will work with the Creative Team to create and deliver final content for the client under the guidance of the Editor.
Our writing is quite similar to journalism in that we focus on facts that have to be verified, avoid hyperbole and aim to inform and educate the reader in any context. Being a good writer involves thinking critically, asking relevant questions, finding the truth in a story and telling the reader what matters - providing real value. We don't exaggerate and we don't stretch facts to fit what we want. We do imagine future possibilities though, taking into account what we know and going a few steps further to imagine what's possible. That is one of the primary differences in being a copywriter at a creative agency versus being a full-time journalist at a media news company. Another is that we have more time to craft content well as we are not driven by news cycles. We also do not churn out content daily or tie content to selling direct advertising. We aim to use that time wisely to create valuable content for our readers and our clients' customers. We focus always on providing value to our readers so that they learn and engage.
WHAT WE'RE LOOKING FOR:
• Editorial and conceptual ability, raw talent and strong portfolio.
• Accuracy and the use of appropriate, compelling language is important to you.
• Curiosity and interest in a variety of subjects from design, technology, branding and communications to history, psychology and health and fitness.
• Ability to write for different audiences and subjects.
• Communications, English, writing or advertising degree preferred.
• Digitally savvy.
• Minimum 1 year of agency (preferred) or corporate experience.