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About Us

About Us

Designed with Love™   



Elf is a design and innovation company.

Founded in 2003 and launched in 2007, Elf aims to be a blue-chip company that operates with integrity, providing world-class services and exceptional products for businesses and consumers.

Creativity drives business innovation. We are inspired to create.

CUSTOMER-CENTRIC

Our clients come first. We are a customer-centric company. We support companies and individuals in achieving their goals by listening carefully to what our clients need and want and providing tailored solutions. We provide advisory and consulting services as desired.

FIRST PRINCIPLES

We break things down to first principles to effectively solve problems and come up with new solutions.

OUR DIVISIONS

Learn more about our divisions.

OUR TEAM

We value a healthy work environment and renewal to maintain an exceptional, positive, and highly effective team. We hire the best in the industry. Learn more about what we look for in our Elf team.

A SHARED LOVE OF DESIGN

Our team shares a love of design. Design offers us a foundation of excellence to create from, requiring a love of aesthetics inspired by imagination. It is a professional way of life which rallies us together for a shared purpose.

Design draws upon precise skills and craftsmanship. We are constantly learning, exploring the world, and embracing new ideas. Our work nurtures people's relationships with ideas, objects, and places.

Apple founder Steve Jobs’ definition of design inspires us, “Design is not just what it looks like. Design is how it works.”

3 GOALS

We have three principal goals at Elf.

  1. Invest in creativity.

  2. Embrace technology.

  3. Grow significantly.

OUR VALUES

At Elf, we attach great value to long-term relationships. We continue to collaborate with clients we have known for a long time. Our core values of integrity, excellence in our work, and compassion drive us. We are optimistic, disciplined, and patient.

We seek to establish lasting and meaningful relationships with companies and organizations that care about their customers and provide innovative, sustainable, high-quality products and services.

We are grateful for these opportunities. We aim to do great work in the years to come.

LONG-TERM VIEW

We maintain a long-term view. This applies to all of our work at Elf, particularly in the company we are building, our investments, and Star Labs, our engine of innovation. This requires listening, learning, and planning. There are several excellent examples of this in action, notably Apple and Amazon, that we learn from.

POSITIVE IMPACT

We aim to create a positive impact in the work we do. Our goal is to leave the world better than we found it.

INVENT THE FUTURE
We create for the future. 

 

BUSINESS

How can we help your business? Tell us more about what you want to accomplish. Get in touch.

Here’s a selection of client feedback over the years. Read what our clients have to say.

We work with industry-defining and pioneering clients from Fortune 100 to medium-sized businesses, and U.S. federal and state agencies.


INSIDE ELF