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News

News from Elf, a digital creative agency at the intersection of the arts and sciences.

Filtering by Category: Apple News

Apple Q2 Results In: Services Expand to $11.5 Billion

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Apple’s announcement on April 30th of its fiscal results show strong service revenue income

Image via Apple

Image via Apple

While the company’s quarterly revenue at $58 billion was down by 5 percent from a year ago, service income is up significantly and growing. 61 percent of Apple’s Q2 earnings came from international sales. The full investor call is available for listening at  www.apple.com/investor/earnings-call/ for up to two weeks. Apple has an installed base of over 1.4 billion active devices. View consolidated statements on Apple.com.

We generated operating cash flow of $11.2 billion in the March quarter and continued to make significant investments in all areas of our business. We also returned over $27 billion to shareholders through share repurchases and dividends. Given our confidence in Apple’s future and the value we see in our stock, our Board has authorized an additional $75 billion for share repurchases. We are also raising our quarterly dividend for the seventh time in less than seven years.
— Luca Maestri, CFO, Apple


Apple’s board of directors declared a cash dividend of $0.77 per share of the Company’s common stock, up by five percent, payable on May 16, 2019 to shareholders by the close of business on May 13, 2019.

Apple offers the following information about its fiscal 2019 third quarter:

  • revenue between $52.5 billion and $54.5 billion

  • gross margin between 37 percent and 38 percent

  • operating expenses between $8.7 billion and $8.8 billion

  • other income/(expense) of $250 million

  • tax rate of approximately 16.5 percent

More information is available on Apple’s website.


Apple Opening Store In Knightsbridge

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Apple is opening a new 20,000-square-foot retail store in the center of Knightsbridge, a popular luxury shopping area in London, according to The Evening Standard.

knightsbridge-estate-london-800x370.jpg

Apple signed a deal with Chelsfield, the property asset manager that is currently renovating The Knightsbridge Estate and securing retail agreements for new stores between Harrods and Harvey Nichols.

The Estate transformation will consist of new world-class retail with six flagship stores, 66,000 square feet of Grade A offices, a rooftop restaurant and 35 rental apartments centered around an internal courtyard garden. A public art installation called "The Knights of Knightsbridge" on the exterior currently hides the construction in process.

Apple already has five retail locations in London, including flagship stores Regent Street and Covent Garden, that reopened at the end of last year after a three-month renovation. The new Knightsbridge location is just a six-minute drive to our office in Kensington.

Apple Knightsbridge to Elf Kensington.png