As Apple’s inaugural entrepreneur camp kicks off with 11 female founded app companies, app developer earnings cross new threshold. App developer earnings reach $120 billion since the 2008 App Store launch, an additional $20 billion in earnings since last summer alone.
On January 28th of this year, Apple opened its doors to attendees of its new entrepreneur camp - an innovative program designed to provide female app creators with the tools needed to thrive in today’s global app economy. A two-week immersive hands-on technology lab, the Entrepreneur Camp helps participants work on their apps with help directly from Apple experts. The program also has sessions on design, technology and App Store marketing. Each student also gets ongoing guidance and support from an Apple Developer Relations representative for a year. The curriculum encourages developers to use the latest Apple technologies such as optimizing for the A12 Bionic chip, integrating Core ML, building ARKit experiences and more. Each participating company will also receive two tickets to WWDC and complementary membership to the Apple Developer Program for one year.
“In the past, starting a small business often meant having to invest in overhead, inventory or retail space. Today, a world of opportunity opens up with some coding skills and an entrepreneurial spirit,” said Esther Hare, Apple’s senior director, Worldwide Developer Marketing and executive sponsor, Women@Apple. “The App Store is the new digital Main Street, and creative developers are tapping into the vast potential of the global app economy. We hope that this program helps to inspire women around the world to learn to code, join the iOS development community and share in the thriving app economy.”
The new camp will be held on a quarterly basis with up to 20 app companies accepted. Admission to the select program requires an app submitted by a female founded company with at least one woman on the product development team. More details are available here: developer.apple.com/entrepreneur-camp.
For this first session, the apps that have been selected include Bites by Warehouse Apps LLC; Camille by Ohhh, Inc.; CUCO: Lembrete de Medicamentos by CUCO Health; Deepr by Mental Mobile, LLC; D’efekt by Tatevik Gasparyan, Nané Toumanian and Vahagn Khachikyan; Hopscotch by Hopscotch Technologies; LactApp by LactApp Women Health; Pureple by Iceclip LLC; Statues of the La Paz Malecón by Estudio Chispa; WeParent by FamTerra Inc.; and Seneca Connect by Seneca Women.