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News from Elf, a digital creative agency at the intersection of the arts and sciences.

Productivity Hacks: Morning Rituals and Peak Performance

Elf

How do you start your day? For many high achieving individuals, the morning is the key to a productive and fulfilling day.

Morning_Workout


Planning ahead, even the day before can reduce anxiety and stress for the next day’s meetings, deadlines and requirements. After you take away the recommended 7-8 hours of sleep per day, you are left with a solid 16 hours to work, eat, shower, workout, relax, run errands, spend time with family and friends, and anything else you wanted to accomplish! It’s clear that planning makes a huge difference in the likelihood of you having an excellent productive and fulfilling day. 

The best preparation for tomorrow is doing your best today.
— H. Jackson Brown, Author

After from those less frequent, urgent tasks that require extended hours and to “drop everything,” a large majority of daily events can be planned out, and thus prepared for. Achieving larger goals in life often starts with achieving smaller steps along the way. Having a daily routine can be very helpful in doing this. Day by day, you will see improvement and with consistent results, you can transform your life.

Benefits of having a regular healthy schedule include:

• increased energy
• increased optimism
• better focus
• clarity of purpose
• increased confidence
• open to opportunities
• greater awareness

Success is something you attract by the person you become.
— Jim Rohn, Motivational Speaker and Author

Here are seven steps adopted by successful people to set the tone in the morning so that they can get the most out of each day. These are suggestions that you can adopt in any order you like that helps you to be your best. You may find that following just one of these tips makes a big positive difference for you. Having greater confidence can lead you to pursue new opportunities and having deeper awareness can help you identify and create great relationships.

Morning rituals can be very helpful because the morning offers you some time for yourself before your busy work or school life begins. This is why many successful business owners and government leaders get up early to start with positive habits that help them every day.

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1) Workout

Working out in the morning is by far, one of the most important things you can do every day. Numerous government leaders and CEOs of the most successful companies on the planet, can attest to this. Aim to have a cardiovascular or strength building workout session for at least 30 minutes in the morning. Ideally, you can do 45 minutes to an hour but your schedule may vary per day and prevent this. Working out helps you take care of your body, clear your mind, set priorities and be more productive throughout the day. Working out regularly can significantly boost your mood, give you good energy throughout the day and increase your confidence, drive and optimism. Alpine skier Mikhaela Shiffrin has shared that she does a two-hour workout every day with cardio and weights.

2) Spend Some Quiet Time

Whether you have ten minutes or a full hour, take some time to meditate or pray and visualize. This quiet time with yourself can help crystallize new ideas and help you figure out things you need to do that day. It can also help clear out your mind of any anxieties, fears and worries so that you are at ease. Giving thanks and appreciating what you have can have a tremendous positive effect on your attitude and thus your openness to new opportunities and relationships. When you come from a place of gratitude, you are appreciative, welcoming and optimistic. There is a saying that ‘It’s not happy people who are thankful, it’s thankful people who are happy.” When you take the time to appreciate what you have working in your life, you may be amazed to discover that you have so much in your life that is already positive and affirming. By keeping a sense of appreciation for what you do have, you are able to better receive new opportunities.

You may find it helpful to write your thoughts down in a journal. You can also visualize how you would like like any interaction or meeting you have, to go by effectively ‘day scripting.’ What is your intention for the day? How do you want to be in your day? Perhaps your intention is to have positive interactions with other people. Perhaps it is to not criticize yourself. Set an intention that is personal to you and commit to doing it for at least seven days. You will start to see a difference in your mindset. Obstacles may disappear or become less intimidating.

3) Drink Water

When you wake up in the morning, you are a little dehydrated. Drinking water in the morning is essential for your health. Aim to get in a few glasses of water before noon and a full 64 ounces (eight standard size water bottles) in for the whole day. It helps to keep a water bottle with you to remind yourself to drink enough and to keep track.

4) Have a Good Breakfast

Breakfast really powers your day and is considered by nutritionists, doctors and fitness instructors to be the most important meal of your day. Far too often, people skip breakfast or rush out the door after just having coffee to make it to work on time. Aim to have a good breakfast and if you need to plan it out the day before, do that so you have breakfast available at home. For some, a nutritious green smoothie is the perfect quick, healthy breakfast and for others, a bowl of oatmeal or cereal. Choose a healthy breakfast with less sugar that will give you good energy to fuel your day.

5) Learn

Take some time to learn in the morning. It could be 30 minutes to an hour, depending upon the time you have. Focus on learning something new that is helpful to your own personal development.

6) Prioritize

You may have an endless to-do list, which can leave you frustrated and overwhelmed. The key to achievement is focus and that focus is achieved through prioritizing your tasks. Take a look at your to-do list and simplify it, placing the most important tasks at the top and narrowing it down to just three. Aim to finish those three goals in the morning before noon. If a task is more time-intensive but still a priority, make progress towards that goal and keep track of your progress. Start with your important, urgent tasks and keep going forward. Prioritize and keep your day top-heavy, doing the most important tasks at the start of the day.

I do my high-IQ meetings before lunch, like anything that’s going to be really mentally challenging, that’s a 10 o’clock meeting.
— Jeff Bezos, Founder and CEO of Amazon

In an interview with the Economic Club in Washington D.C., Amazon founder Jeff Bezos also shared that he pushes any top priority meetings that show up in the late afternoon for the next morning. Bezos aims to have all his more mentally stimulating and challenging meetings in the morning from 10 a.m to 12 p.m.

7) Have a Winning Attitude

As you build a great schedule for yourself that takes care of your body, mind and spirit, you will find you have increased energy, focus and confidence. You also consciously can develop a winning attitude - one where you follow through on your promises and where you see your end goal in mind and go out and achieve it. Having a winning attitude affects every part of your life positively. It requires determination and drive. You can renew this positive perspective through physical activities such as working out, gardening and activities that help you reconnect with your spirit, taking good care of yourself and engaging in affirming and positive communication with people that are important in your life. An attitude of persistence is essential to having a positive, winning mindset. You have to commit to completing things you agree to, where you know you will do what you said you were going to do. You also have to have a ‘thick skin’ where you do not let negative behaviors of other people, news you read or any other negative influence that you experience, prevent you from going forward. Regardless of what someone says to you, you have to keep going forward on what you had planned to do.


Here are some additional tips for your work day.

Minimize Distractions

When you work on a task, aim to be focused on it till you complete it. If it is a large endeavor, break it up into smaller tasks and take breaks every two hours. While some jobs and emergency response projects require ongoing email access 24/7, most do not. You can schedule out and plan your email usage. It has become common habit for people to spend hours on their smartphones daily and to check their phones every few minutes. This behavior is not productive and prevents you from focusing on any meaningful endeavor fully.

You may find it helpful to check your email in the morning as you start your day and then again two more times, once in the afternoon and one later in the evening. You can set a time when you stop checking email like 9 or 10 p.m. before you go to bed. Aim to have some time to yourself so that the last thing that you think of in your mind as you drift off to sleep, is not worrying you and preventing you from sleeping well.

Get up and move from your desk every two hours at least. Try to walk whenever you can can to get in some movement and avoid head, neck and shoulder pain from sitting at a desk for hours on end. If you do snack during the day, choose healthy snacks like fruit, nuts and energy bars. Your afternoon cup of coffee may help you jumpstart a slow or sluggish afternoon, but aim to stop drinking any caffeine before 5 p.m., several hours before you sleep.

Whether you are running a business or you have several financial expenses of your own to tally up, aim to do it during the day well before dinner so that you can approach it with a clear mind. This will also help you sleep better at night. Keep a working list of your expenses, so that you can prioritize payments and keep making progress on larger goals.

Letting Go of the Day

Finally, it is time to let go of your day. You may find it helpful to literally tear up your written to-do list and throw it away, signaling the end of your work day. Far too often, CEOs and small business owners are plagued by guilt, feeling that they have not done enough, despite having accomplished many things during the day. This is because they have a lot to do to run their businesses and achieve goals they have in mind. As you let go of the day, it is important to take a moment to also review mentally what you achieved that day and appreciate that. Plan out some priorities for the next day so you can fully let go of your day when you leave your office or end your work day. Later when you go to bed, you also can take a moment to go over what you did not achieve that day or obstacles you faced and let them go. It is important to let go of negative experiences so you can be free to enjoy your next day with a clear mind and positive spirit. When you go through mentally any event from the day that did not go as you wished, try to visualize it occurring the way you wanted. This act also frees you up from any sense of guilt or fear and if you need to ask for forgiveness for your mistakes, do so in a prayer or meditation. Then you can truly let the day go and enjoy your night and sleep well.

For those night-time oriented individuals like the developers at Potato London who do not operate at their best during the morning, but do their best creative work later in the day or at night, you can still use these ideas in a schedule that works best for you.

Remember, to give yourself enough time to adopt new habits. 21 days or three weeks is a general rule of thumb when it comes to making behavior changes and truly adopting a new habit. Stay positive as you make progress. You will find that as you master the elements of your own life, that you are able to achieve bigger goals and take on more leadership responsibility in many other areas of your life. Personal self-mastery is key to high achievement and success. We hope you find these tips helpful in creating a more rewarding, fulfilling and successful life.

 

Smartphone Users Use Devices More like Computers Than Phones, Study Reveals

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Report by Counterpoint Research Reveals that Over Half of All Users Surveyed, Spend More than 5 Hours a Day on Smartphones

Counterpoint Research compiled global insights by pulling data from an extensive survey of 3,500 smartphone users aged 15-45 across the globe to better understand mobile user behavior, patterns, preferences and factors that influence purchasing decisions. Today, approximately half the world’s total population (7.6 billion users) uses smartphones. Annual spending exceeded $370 billon in 2017.

Time Spent Daily Using Smartphones

Since its introduction in 2007, the iPhone changed how users interacted with their phones and helped integrate varied, desired functionality into one device such as browsing the Internet, composing emails, taking photographs, sending text messages, making phone calls and playing games. Unlike prior smartphones where users still used the devices primarily for making phone calls, iPhones opened up opportunities for more computing and actual work functionality. Fast forward to today, smartphone users of both iPhones and other devices, use their smartphones for mobile computing activities primarily. Many dedicated users run businesses on their phones. Others consume digital content for hours.

Mobile User Behavior


The iPhone Brought Powerful Desktop Computing to A Small Screen

These consumer trends in many ways mirror Apple’s own foray into the smartphone world where the initial iPhone product in 2007 brought powerful desktop computing features into a portable, small device, including WiFi networking but was not necessarily the best mobile telephone at the time, given restrictions with carriers, shorter battery life and lagging in the trend in the next few years towards 3G and 4G Lite. However, the iPhone introduced the concept of apps to the world beyond computing professionals through the launch of the App Store and allowing third-party software to run code on iPhone devices. This sparked a tremendous revolution across industries, spurring innovation and new ideas, as well as offering developers the opportunity to create software on their own terms. Games were among the most popular apps initially and the quality of games on the iPhone was far superior to any other existing platform at the time because of the larger screen, graphics capability and computing power. Eleven years later, this dominance is still prevalent, although other platforms have also significantly improved and providing excellent mobile experiences. Other phone platforms such as Microsoft’s Windows Mobile were unable to compete after the launch of the iPhone as they failed to provide an enjoyable mobile user experience and functionality.

How the laptop combined the functionality of numerous office devices and applications

How the laptop combined the functionality of numerous office devices and applications

Essential laptop functionality is now available on your iPhone and other smartphones

Essential laptop functionality is now available on your iPhone and other smartphones

Today, you can walk on any street in practically any neighborhood in the world and see a smartphone user engaging with content on their mobile device with focused attention. Smartphones are ubiquitous and offer consumers independence to search for information themselves, communicate directly wherever they are, work or entertain themselves.

Image via Apple

Image via Apple


Preference for Mobile Sophistication and Ease of Use

The iPhone offered a smoother mobile browsing experience than any preceding smartphone when it launched. With the use of Notifications, the iPhone helped introduce users to simplified, faster communication updates, that Apple then rolled out to other mobile devices such as the iPad and for the Apple Watch, which does not use an independent web browser, but relies solely on apps.

Image via Apple

Image via Apple

This conscious choice by Apple to provide a simplified and distinct mobile computing experience helped win consumer loyalty due to an enhanced and enjoyable user experience. This was in sharp contrast to Microsoft’s effort to scale down its Windows PC platform to a mobile device through all of its iterations from Windows Mobile to Windows Phone, Window’s RT tablets and detachables. Despite its initial success with Surface, Microsoft has been unable to grow sales beyond a million devices per quarter - the same sales numbers the company garnered from a decade prior.

Google, on the other hand, succeeded in making the Android platform attractive to smartphone users by offering similar features to the iPhone. However, Google’s mobile computing efforts lag behind the iOS ecosystem for several reasons ranging from cybersecurity to providing streamlined mobile web browsing, lack of customization options, lack of development tools and by being very slow to attract and retain popular, exclusive games.

Smartphone users are looking for greater sophistication in their mobile devices and are thus willing to pay more for premium devices.


Demand for a Higher Quality, More Sophisticated Mobile Platform

The report revealed that more than half of the Australian, Chinese, German and Saudi smartphone users are willing to spend more than US$400 to replace their current devices. Apple also dominated the user base in both Germany and Australia with as many as 85% of users insisting on brand loyalty.

Japanese users were less willing to spend more than $400 on new devices, despite Apple being the most popular smartphone brand in their country. This trend in Japan reflects cultural preference as Japanese consumers tend to be more conservative than consumers in other countries.

Also Japanese consumers tend to buy higher priced models and hold on to them longer (average of 26 months) as compared to Mexican consumers for example, that have the shortest life cycle of smartphones (average of 18 months or less). Over one-third of all Mexican consumers however purchase used smartphones. The smartphone replacement cycle has shortened significantly due to developing markets, which is also spurred on by the rise of newer Chinese brands that provide higher quality models at affordable prices than previously available. The report also revealed that as high as two out of three mobile users in India intend to upgrade to a newer phone within the next twelve months.


Shorter Smartphone Use Cycle Worldwide

The report revealed that Apple was in the top three most sought out brands for purchase for all respondents. Roughly 50% of all survey respondents in developed countries also subscribe to digital streaming services, with Netflix in use by 30% of Australian users and 40% of German respondents using Amazon Prime.

Image via Apple

Image via Apple

In addition, digital payment methods are increasing in popularity worldwide, particularly in China (AliPay and WeChat) and Thailand (True Money). This is due to their ease of use and ability to override gaps in financial infrastructure for many developing markets.





Amazon Opens New 4-Star Store in Soho

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Featuring some of the most popular items rated 4 stars and above from its website, Amazon’s new 4-Star Store in Soho, NY ties into its bestselling Amazon Prime deals.

Image via Amazon

Image via Amazon

As its name implies, Amazon’s new 4-Star Store features top-rated products that have four stars or more in online reviews. The new store that opened today, is stocked with a selection of consumer electronics, kitchen and home items, toys, books, games, and more that have four star ratings or higher.

Further cementing its entry into brick and mortar retail, Amazon’s newest store lowers risks associated with retail sales by showcasing popular products in demand. The store also offers avenues for discovery, going beyond merely stocking most-loved items on Amazon.com, by organizing products into specific categories such as Most-Wished-For, Trending Around NYC, Amazon Exclusives and more.

Prime Benefits

Prime members benefit from Amazon primes while non-Prime members have to pay manufacturer’s suggested retail prices (MSRP). The price tags show both prices, thus reinforcing how much Prime members save.

Showcase Amazon Products

The new store also offers Amazon another avenue to showcase its own products. Customers can play with Amazon Echo and other Amazon devices that they may not have viewed in person before purchasing the items on Amazon’s website.

Amazon’s foray into brick and mortar stores has been strategic and has expanded in recent years. The company’s purchase of Whole Foods brought instant access to hundreds of stores in the United States and boosted Amazon’s entry into one of the largest and most important consumer markets - groceries and household items. The company also has other stores - select bookstores that sell only the most popular books and the innovative cashier-less Amazon Go stores that first launched in Seattle in December 2016.

Amazon Go - Checkout Free Customer Convenience

Image via Amazon

Image via Amazon

Without checkout lines, cashiers and registers, Amazon Go lets Amazon customers just get the items they want and leave. Their Amazon accounts are charged afterwards. Amazon Go stores are monitored by video cameras that track your activity.

As a customer, when you enter the Amazon Go store, you start by scanning an app. As you shop, the sensors in the store identify the items in your shopping cart and then charge them to your account when you leave. While the Amazon Go store initially opened to employees in 2016, public versions opened in 2017 in Seattle and Chicago. Over 3,000 Amazon Go stores are expected to launch by 2021.

The convenience for the consumer is obvious as you do not have to wait in line or try to figure out self-checkout machines that often fail to register items smoothly. Amazon benefits too as the company can track your purchasing behavior through the store and see items that you may have been interested in, prior to your final purchase decision. This would increase the recommendations the company would in turn offer you online.

Image via Amazon

Image via Amazon

Amazon Go stores stock popular items that you would find in any local store such as snacks, sandwiches, salads, milk, bread, drinks and more. Some of the stores also feature meal kits by Amazon similar to Blue Apron delivery and also a selection of wines, beer and other alcohol. By offering quick service fresh items with an easier and faster checkout experience, Amazon Go can threaten existing businesses and convenience chains ranging from 7-Eleven Inc, Subway and Panera Bread to food delivery trucks and mom and pop stores. The challenge to growing this new high tech chain of stores however is the high cost of hardware per store.

Amazon’s interest in expanding its reach via brick and mortar stores is strong but the company remains committed to only doing so if they offer something new, instead of just repeating what already exists in this competitive and popular consumer market space.

Our focus is on customer obsession rather than competitor obsession, eagerness to invent and pioneer, willingness to fail, the patience to think long-term, and the taking of professional pride in operational excellence.
— Jeff Bezos, CEO in Amazon shareholder letter

Some of the world’s greatest companies can attest to this. By putting the customer first, successful brands become synonymous with excellence and drive customer engagement and loyalty.